Fri, Feb 27, 2015


Luxury Goods, Jewellery & Watches
Graff dazzles with stunning secret watch


Ahead of the Baselworld 2015, Graff Diamonds has revealed a sapphire and diamond beaded tassel secret watch that bit describes as “an enchanting jewel” and “a true showcase of inspirational craftsmanship”. 

Celebrated for designing innovative jewelled timepieces, Graff has surpassed the classic secret watch configuration with this unique piece, fusing breath taking design with watch expertise. 

Combining meticulously graded and matched sapphires sourced over many months, ensuring continuity in colour, fluidity and vibrancy, an extraordinary tassel conceals a pavé diamond watch face suspended from a delicate platinum chain. 

Through collaboration between Graff’s designers and master craftsmen, the technique required to create a cascading beaded tassel is perfected. In order to ensure this three dimensional element is exquisite from every angle, the matching of each sapphire bead is critical in its creation and aesthetic.

Commenting on the sapphire and diamond secret watch, Anne-Eva Geffroy, Design Director at Graff Diamonds said: “For me, gemstone beads embody fluidity and movement - and so I created a design for a piece with row upon row of draped sapphires and diamonds, which lead the eye towards a dynamic three dimensional tassel. The inclusion of a secret watch, delicately suspended from a platinum chain is highly unique, adding a further element of surprise and intrigue.” 

Framing this captivating tassel, two ornate brooches with pear shape sapphires at their centres are embraced by an arrangement of the finest white diamonds united by five rows of stunning sapphire and diamond beads.

The piece incorporates over 330 carats of sapphires and 40 carats of diamonds and can be worn three ways: as a single piece, individual brooches, or as a single brooch with a mesmerising tassel.

Anne-Eva Geffroy continues: “Jewelled and secret timepieces for ladies have formed an important part of our collection for many years and continue to be a popular choice among our clientele globally.”

A diamond company extraordinaire, Graff is involved in every stage of the jewellery making process - from the sourcing of each rough stone, right through to the cutting, polishing and final setting of each exquisite jewel. 

Throughout its history, Graff is said to have handled more diamonds of notable rarity and beauty than any other jeweller. Today, after more than five decades at the pinnacle of the luxury jewellery industry Graff continues to push the boundaries of ever-greater innovation and excellence. 

The 2015 edition of Baselworld, the watch and jewellery show, will run March 19 to 26.





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