Sun, Jan 17, 2016
Britain’s Senturion will show off its hi-tech men’s bracelets that double up as keys for supercars, homes and more, at an upcoming luxury expo in Riyadh, Saudi Arabia.
Made from meteorite pieces that are fused with rose gold, palladium or other precious metals, the bracelets are embedded with RFID (radio-frequency identification) technology, enabling its wearers to remotely lock and unlock homes, safes and cars.
First unveiled in 2014 and costing between $40,000 and $100,000, the luxury bracelets will be one of the many attractions at the Amex World Luxury Expo which will be held at the Ritz-Carlton, Riyadh from March 30 to April 1, 2016.
At its core each Senturion contains a Widmanstätten etch pattern - fine, interweaving bands of metallic elements - lifted from iron meteorite deposits.
And while there are 500 iterations of the bracelet being made, the etching on each bracelet is unique.
Every bracelet passes through seven stages of craftsmanship and machine production.
A Senturion bracelet will be on a fully functioning display with a Lamborghini, showing visitors how the wireless entry systems works.
Designed for use with supercars, the device can be synchronised with Audi, Rolls-Royce, Bentley, Ferrari, Aston Martin, Bugatti and Mercedes-Benz AMG vehicles to name a few.
Senturion is also an official partner of the Lotus F1 team.
Now in its fourth edition, the World Luxury Expo will showcase carefully selected luxury brands and services, from an impressive range of luxury categories, appealing to a highly discerning guest list.
The event is strictly by invitation and VIP guests can expect to see subtle improvements as the organisers continue to refine the overall visitor experience and hospitality, both hallmarks of the American Express World Luxury Expo.
American Express has extended its sponsorship of the World Luxury Expo, Riyadh for an additional three years.
Those looking to attend the expo can request an invitation and pre-register online at www.wlgreg.com
Following the event in Riyadh, World Luxury Expo will continue to Seoul in South Korea in September 2016, continuing an on-going annual signature series of events.
World Luxury Group is the corporate head office for the executive production team of the World Luxury Expo series of events in the Middle East and Asia.
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