Jewellery Arabia 2022, the Middle East’s premier jewellery and watch event, is gearing up to celebrate its 30th anniversary at the newly constructed Exhibition World Bahrain in Sakhir.

The event is scheduled to take place from November 22 to 26, boasting widened shopping walkways, improved exhibitor and visitor experience, and the launch of Scent Arabia for the first time in the kingdom.

Spanning across 54,000 sq m, the new state-of-the-art venue will provide visitors with access to a wider range of renowned exhibitors from highly coveted regional and international brands, and new brands taking part for the first time, as well as various food and beverage retail outlets and more.

The highly anticipated event will span over an area three times larger than the previous edition and will include a traditional Bahraini ‘Gold Souq’, dedicated zones for watches, pearls, up-and-coming designers and pre-loved items.

Commenting on the occasion, Mohaned El Mahgoub, General Manager of Informa Markets Bahrain, said: “We are delighted to be hosting this year’s Jewellery Arabia at the newly launched Exhibition World Bahrain. Accommodating a larger number of exhibitors, this year’s event will leave an impressionable mark on all visitors, as we aim to host an unforgettable visual experience with enhanced services and an array of products from the most prestigious brands across the world.”

Scent Arabia, the kingdom’s first luxury fragrance event, will debut alongside Jewellery Arabia 2022, showcasing a vast selection of luxurious fragrances from across the region and the world. Jewellery and perfume enthusiasts alike will gather to experience a variety of fragrances and limited-edition pieces.