Visitors to Paris will be able to immerse themselves in a playful world of

Olympic and Paralympic Games Timekeeping, as OMEGA unveils its Pavilion

experience in the heart of the host city.

Located in the middle of the Parc de Bercy, near the Bercy Arena, the

OMEGA Pavilion showcases OMEGA’s role as Official Timekeeper of the

Olympic and Paralympic Games – a legacy that stretches back to 1932. Inside

the interactive venue, a series of revealing installations have been created,

allowing everyone to get hands-on with a variety of sports.

To declare the OMEGA Pavilion officially open on Thursday, the ribbon was

jointly cut by Raynald Aeschlimann, President and CEO of OMEGA, Thomas

Bach, President of the International Olympic Committee, and Alain Zobrist,

CEO of OMEGA Timing.

Together, they began their visit outside the entrance, where OMEGA’s history

at the Olympic and Paralympic Games is displayed across exhibition walls

filled with images and stories. This gives the perfect welcome to the brand’s

92-year heritage, and some of the most important timekeeping innovations that OMEGA has developed in that time.

The discovery then continues inside, where visitors start with an epic film

introduction. This stirring beginning lays the foundation for the OMEGA story

and invites everyone to step further into the Pavilion, where they can explore

numerous areas dedicated to the timekeeping technologies and sporting events at the Olympic Games.

This includes the main Race of Champions experience, where everyone can

test their sprinting skills on the 10m running track. After setting themselves in

real starting blocks inside the stadium simulation, they’ll be able to digitally

compete against real Olympic or Paralympic athletes, and see how their time

compares against the best. A video will then be produced of their race that

they can share on social media.

Naturally, some of OMEGA’s most important timekeeping equipment will be

on display. From the electronic starting pistol through to the new

Scan’O’Vision ULTIMATE photofinish camera, each item gives a special

insight into modern timekeeping at its most cutting-edge.

In the Locker Room, visitors can get to grips with a real Swimming starting

block, while also opening the locker doors to read the biographies of

OMEGA’s Olympic and Paralympic ambassadors. Athlete stories are also

available to view on dedicated video screens within the Pavilion.

As well as creating an in-depth look at the measurement of Hurdles events,

OMEGA has also designed a Swimming Pool room with genuine underwater

effects. Here, an in-depth film shows how OMEGA is bringing data

measurement into swimming with precise and informative details. Finally,

visitors will be able to get a close-up view of OMEGA’s dedicated Paris 2024

watches, and watch the brand’s dynamic advertising TVC in a dedicated

viewing room.

The OMEGA Pavilion will be open to the public from 10 am to 10 pm every

day of the Olympic and Paralympic Games. This includes the dates of July 27

– August 11 and Augst 28 to September 8. Entrance is free.