Sun, Jan 29, 2017
Themed around the 25th anniversary of Franck Muller, the World Presentation of Haute Horlogerie (WPHH) ended on an extremely positive note.
The new models presented – including the Gravity Skeleton, the Vanguard Skeleton Sapphire and the Vanguard 7 Days Power Reserve Skeleton – as well as the new exhibition area and the extremely glamorous gala evening on January 18th, were all a great success among visitors from around the world.
Organised for the first time in one of the wings of the Château du Grand Malagny, majestically renovated by Franck Muller, the WPHH has come to a close after five fast-paced days.
The show welcomed around 2,500 visitors, mainly buyers and journalists invited by the group. While sales results are looking pleasing in themselves, the highlight of the week was undoubtedly the January 17th gala evening.
In a 900 sq m area specially set up next to the wing of the chateau where the exhibition was held, brand founders Vartan Sirmakes and Franck Muller hosted an extremely international roster of 600 guests, within a festive setting that was more magnificent than ever in order to mark this 25th anniversary in due style.
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Ars longa, vita brevis
Summer 2015