Swiss luxury watchmaker Blancpain has ended its sponsorship of Lamborghini’s Super Trofeo Racing Series after eight years, hailing it as a success that raised the profile of both partners. 

Since 2009, Blancpain and the Italian supercar brand powered the Lamborghini Blancpain Super Trofeo racing series to a pole position. 

The Lamborghini Blancpain Super Trofeo was a natural alliance between mechanical watchmaking and car-making that earned great success, first in Europe and subsequently in Asia and the US. 

The number of participants increased year on year, expanding from 11 Gallardo Super Trofeo on one continent in 2009, to 98 Huracán Super Trofeos on three continents in 2016.

Over the years, this partnership resulted in numerous successful events around the world, uniting Lamborghini and Blancpain as ambassadors of luxury not only on racetracks but also in the most prestigious lifestyle events, such as the car manufacturer’s 50^th anniversary celebrations.

Blancpain and Lamborghini said they were grateful for this extraordinary partnership that contributed to raising the international profile of both brands, particularly in the world of motorsports. 

Lamborghini will continue to participate with customer teams and their Huracán GT3s in the European and Asian Blancpain GT Series.