Wed, Mar 4, 2015
Chopard was one of the key sponsors at a Hollywood charity gala held on the sidelines of the Oscars which raised more than 5 million dollars towards the global fight against HIV/AIDS
Hosted by Sir Elton John and David Furnish, the 23rd annual Elton John AIDS Foundation Academy Awards Viewing Party raised $5.8 million for the fight against HIV/AIDS.
The party which took place last month at West Hollywood Park in Los Angeles and was sponsored by Chopard,
Neuro Drinks, and Wells Fargo.
The event attracted a host of film stars, musicians and celebrities, some of whom were spotted wearing Chopard’s creations, and was also attended by Caroline Scheufele co-President and Artistic Director of Chopard.
Attendees included Sir Elton John & David Furnish, Heidi Klum, Miley Cyrus, Alec Baldwin, Robert Duvall, Tim Allen,
Aaron Paul, John Stamos, Chris Colfer, Beck, Lil’ Kim, Ryan Kwanten, Cloris Leachman, Judith Light,
Rob Low, Moby, Lydia Hearst, Ozzy, Jack, Kelly & Sharon Osbourne, Petra Nemcova, Cody Simpson,
Gigi Hadid, Dita VonTeese, Brittany Snow, Lisa Rinna and Harry Hamlin, Alessandra Ambrosio, Camilla Belle,
Nina Dobrev, Sandra Lee, Jane Seymour, Sia, Russell Simmons, Bellamy Young, Sarah Hyland, The Band Perry,
Julianne Hough, Maggie Grace, Peter Fonda, JC Chavez, Dermot Mulroney, Jonathan Groff, Chris Hardwick,
Jared Harris, Eric McCormack, Giovani Ribisi, and Bryshere Y Gray, among others.
The amount was raised through an auction and donations by guests.
EJAF Founder Sir Elton John thanked his guests for enthusiastically participating in the audience participation feature, which enabled guests to make gifts to the foundation on the spot using their cell phones.
“What we’re able to do in just one evening continues to amaze me,” said Sir Elton. “Because of your generosity last year, we helped nearly 70,000 people across the US and the Caribbean to receive regular HIV testing services. Because you cared, an additional 15,000 people were able to stay in continuous medical care, and nearly 12,000 achieved complete viral suppression. That’s an amazing achievement. And this year, we’re poised to do even more. Together, we’re making real progress against this epidemic by helping one person, one community, at a time. And it is not at all unrealistic to think that together we can end AIDS in our lifetime.”
A socially responsible jeweller, Chopard traces its roots back to 1860, and is today owned by the Scheufele family and headquartered in Geneva, Switzerland. Internationally renowned for its watch and jewellery creations, the group today employs 1,950 people worldwide.
