Hollywood star and brand ambassador of Boss Parfums Gerard Butler is headed to Dubai, UAE, to show off the brand’s latest perfume.

The ambassador of Boss Bottled will be delighting local fans with an appearance at Paris Gallery’s shop in the Dubai Mall to celebrate the newly launched Boss Bottled Intense.

Fans who wish to meet the star and get their photograph taken with him need to buy any large-size Boss fragrance from Paris Gallery and join the retailer in welcoming Butler on March 20. 

Butler embodies modern masculinity as the perfect choice to represent Boss Bottled, the brand says. 

“It’s a generous compliment to be named an ambassador for an iconic luxury brand such as Boss Parfums,” says Butler. “I’ve always admired the brand’s classic and modern appeal which I try to infuse into my own personal style. And Boss Bottled really captures that essence of effortless sophistication that all men can easily incorporate in their daily lives.”

Launching this month, Boss Bottled Intense reveals the ‘man of today’ and his strength of character: his depth, his intense passion, his unwavering determination and drive, all powerful traits that help push him to achieve his professional and personal ambitions, according to the brand. 

Scotsman Butler is best known for his roles in King Leonidas, 300, and more recently Olympus Has Fallen, the sequel of which is currently being filmed, reuniting Butler and Aaron Eckhart.