Rolls-Royce’s ‘studio’ has returned to Sardinia back to entertain the millionaires who flock to Italian island’s stunning Costa Smeralda for the summer season.

The Rolls-Royce Summer Studio at Porto Cervo had a grand opening party on July 18, signalling the start of the season.

The studio, which first appeared last summer, has made its name as a social hot-spot for visitors to one of the most glamorous enclaves in the world, according to the British luxury carmaker.

The highly contemporary space, secreted into the walls of the Prommenade Du Port, has proven “the perfect setting to relax after a day’s marine sojourn”.

The studio has been designed to present customers and guests with a supremely luxurious yet informal setting, more akin to a club or lounge than a traditional dealership environment.

 A fleet of Rolls-Royce Phantom, Ghost and Wraith cars are on hand should a guest wish to experience a test drive on the local coastal roads, while a discreetly placed atelier has been added to allow customers to commission a bespoke Rolls-Royce car should they wish.

“Our return to Porto Cervo is testament to the confidence we have in this progressive approach to engaging with our customers,” says Isobel Dando, General Manager, Future Retail, Rolls-Royce Motor Cars. “The studio here in Sardinia and its equivalents around the world have pioneered how super-luxury brands build relationships with some of the world’s most discerning people.”

As day turns to night, the studio effortlessly segues into a cocktail-hour destination of choice for the occupants of the super-yachts during their visit in the harbour. 

A series of exclusive events, reflecting Porto Cervo’s standing as a point of convergence for the worlds of art, design and super-luxury, have been inaugurated with a talk and showcase by founding partners of architecture, interior and yacht design company March & White, Elliot March and James White, who offered a fascinating insight into the world of super-luxury yacht design. 

Wine connoisseur and journalist Tom Harrow and tailor to the stars Timothy Everest are co-hosting a series of highly anticipated events. Tom will guide guests on a journey of discovery of perfect wines for yacht cruising, whilst Tim, a British bespoke tailor renowned for his noteworthy client list will investigate the new ‘Bespoke Casual and New Bespoke’ movements.

Meanwhile, visitors will be invited to see one of a collection of three limited edition bespoke Porto Cervo Wraiths, created to mark the occasion. Designed to playfully allude to a nautical theme, these motor cars will capture the essence of the island. 

An exterior of Azurite Blue paint is accented by the distinctive Promenade du Port emblem, appearing not only in the form of an arctic white hand painted coachline, but also found embroidered onto the headrests. A stark arctic white interior provides a contemporary finish with clean lines accented in a cool contrasting navy, offset against open grain Royal Walnut Canadel Panelling, orientated at 55 degrees then carefully book-matched creating a perfect mirror image through the centre line of the car.

Sounds of the summer can be experienced in the cabin of the motor car. Eighteen speakers are positioned around the interior to ensure occupants enjoy the finest of listening experiences courtesy of Rolls-Royce’s Bespoke Audio.

The night sky over the marina is echoed in Wraith’s starlight headliner, where 1,340 fibre-optic lights shine an atmospheric haze over the motor car’s inhabitants. The finishing touch is perfected by an up-lit Spirit of Ecstasy, the iconic figurine who stands serenely on the bonnet of the motor car, casting a gaze over island’s residents.

The studio will remain open until September 18.