Societe Generale has appointed Antoine Toussaint as Chief Country Officer and CEO of Societe Generale SAR, its subsidiary in Saudi Arabia. 

Based in Riyadh, Antoine reports to Richad Soundardjee, Societe Generale’s Chief Executive Officer in the Middle East. 

“The appointment of a new Chief Country Officer and CEO in Saudi Arabia is another milestone in adapting our regional set-up to the growth plan we are executing in the Middle East,” says Soundardjee. “Antoine has created and developed the bank’s franchises in several countries, and his international and business development experience is a great asset as we expand our activities in the Arab world’s largest economy.”

Societe Generale has had a subsidiary in Saudi Arabia since 2010. The entity of the group in the kingdom offers services under the Arranging and Advising licences granted by the Capital Market Authority (CMA).

Toussaint has been working for Societe Generale for more than two decades. He has held various senior positions in France, Lebanon and Serbia and was most recently Group Country Head and CEO in Bulgaria. 

He holds a master’s degree from Institut de Préparation à l’Administration et la Gestion (IPAG – Paris).

Societe Generale has been active in the Middle East since 1997. The Group’s approach favours long-term value creation, helping the region achieve its sustainable economic and social goals by expanding its client base, deploying more resources and providing a broader range of solutions and services. Serving clients from its hub in Dubai, complemented by an on-the-ground presence in Abu Dhabi and Riyadh, it has the capacity, as a multi-specialist international corporate and investment bank, to align its global business lines with regional expertise to be a partner of choice.

Societe Generale corporates, financial institutions and sovereign entities as well as institutional investors.