Wed, Jul 20, 2016
Ray-Ban kicked off a high-profile sponsorship of the Scuderia Ferrari Formula One racing team at the British Grand Pix held earlier this month in Silverstone, UK.
As part of the deal, Ray-Ban’s logo was displayed on the SF16-H Formula One car’s livery, with Ferrari’s racing red and Ray-Ban’s red merging into a single colour, and putting the brand in a prime position in Formula One.
Part of the Luxottica Group, Ray-Ban glasses are an international symbol of movie stardom and an iconic accessory.
Leonardo Del Vecchio, Luxottica Group’s Executive Chairman said: “We are honored to become part of the Ferrari family – a brand that perfectly reflects and embodies the same characteristics that give Ray-Ban its icon status: authenticity, cultural relevance and excellence.”
Luxottica is a leader in fashion, luxury and sports eyewear. Its portfolio includes brands such as Ray-Ban, Oakley, Vogue Eyewear, Persol, Oliver Peoples and Alain Mikli, as well as licensed brands including Giorgio Armani, Burberry, Bulgari, Chanel, Coach, Dolce&Gabbana, Michael Kors, Prada, Ralph Lauren, Tiffany and Versace.
-
Mercedes-Benz Vision AVTR - Inspired by the future
Tue, Jan 7, 2020 -
Huracán EVO RWD: sheer driving fun
Sun, Jan 5, 2020 -
100 Bentleys join celebrations in Dubai
Thu, Dec 19, 2019 -
Black Badge Cullinan unveiled in Bahrain
Tue, Nov 26, 2019 -
Lamborghini Lambo V12 Vision Gran Turismo unveiled
Tue, Nov 26, 2019 -
Bentley Bentayga offers 7-seater too
Tue, Nov 26, 2019 -
Aston Martin unveils first SUV - the DBX
Wed, Nov 20, 2019 -
Prancing Horse’s new coupé Roma unveiled
Thu, Nov 14, 2019 -
Aston Martin DBS Superleggera Volante unveiled in ME
Thu, Oct 31, 2019 -
Buckle up for electrifying Dubai Motor Show
Thu, Oct 24, 2019 -
Big from Brabus
Autumn 2019 -
Speeding Bentayga
Autumn 2019 -
Lotus Hypercar Drives into Dubai
Autumn 2019 -
First glimpse of gold Bentley
Sun, Sep 29, 2019 -
Fastest Bentayga speeds into Mideast
Sun, Sep 22, 2019