Swiss watch brand MB&F’s latest Horological Machine will make its world debut next week in Dubai, UAE, next week.

Horological Machine No. 8 (HM8) will be unveiled in partnership with local retailer Ahmed Seddiqi and Sons at the M.A.D. Gallery located in Al Quoz on September 27, in the presence of the watch’s award-winning designer Eric Giroud.

Born in Switzerland, Giroud collaborates with some of the biggest names in the watchmaking industry as well as numerous luxury brands. His work has been awarded many prizes including:

• The Watchstar Award – Design Star 2015/2016 for the Legacy Machine 101 watch (MB&F).

• The 2013 Red Dot Award Product Design for the Crystallium watch (Swarovski).

• Prize for the Ladies Watch at the 2013 Grand Prix d'Horlogerie de Genève (GPHG) for the Rondo 36 watch (Delaneau).

• Prize for the Men’s Watch at the 2012 GPHG for the Legacy Machine No. 1 watch (MB&F).

• Prize for the Public Prize at the 2012 GPHG for the Legacy Machine No. 1 – MB&F.

• Prize for the Best Design and Concept Watch at the 2010 GPHG for the Thunderbolt No. 4 watch (MB&F). 

• 2010 Red Dot design winner for the D:light watch (Swarovski).

• Prize for the Best Design Watch at the 2009 GPHG for the Opus 9 watch (Harry Winston).

• ‘Unique Design’ prize in Japan (2008) for the Horological Machine No. 2 (MB&F).

• Prize for the Best Complicated Watch at the 2007 GPHG for the Tourbillon Glissière watch (Harry Winston).