Thu, Mar 5, 2015
Lamborghini’s line of high-end clothing and accessories has been extended with shoes made by a prestigious Japanese sports brand.
Collezione Automobili Lamborghini and Mizuno announced a partnership at the Geneva
International Motor Show, which is currently under way, and presented the new co-branded running shoe, called Wave Tenjin.
The five-year partnership will cover sports apparel as well as footwear.
The Italian car maker said both firms “share core brand values such as innovation, pure design and craftmanship, to fulfil the most demanding expectations”.
President and CEO of Automobili Lamborghini Stephan Winkelmann said: “Lamborghini is known worldwide for its most sought-after super sports cars. Enthusiasts now have the opportunity to celebrate their passion for Lamborghini through this shoe and the upcoming products created with Mizuno.”
Takeshi Shichijo, Director of Mizuno Corporation, added: “Signing this collaboration agreement is an honour for Mizuno. The Lamborghini marque is renowned worldwide and is in perfect harmony with Mizuno’s commitment to technology, innovation and quality.
This is the perfect platform through which to introduce Mizuno to enthusiasts of the Lamborghini brand.”
The range of Mizuno footwear and clothing sporting the Automobili Lamborghini shield will be on sale through Lamborghini dealers, Mizuno retailers and selected shops around the world this autumn.
The motor show runs at the Palexpo convention centre in Geneva, Switzerland, until March 15.
-
Say it with ... BMW
Wed, Feb 10, 2016 -
Crown Prince repeats Cup victory
Mon, Jan 25, 2016 -
Top players to tee off in Dubai
Thu, Jan 21, 2016 -
Ralph Lauren shows off fall collection
Mon, Jan 18, 2016 -
Lamborghini's new trends revealed
Mon, Jan 18, 2016 -
Amex backs Riyadh luxury expo
Mon, Jan 4, 2016 -
Feng thrilled by Dubai win
Mon, Dec 14, 2015 -
Roger Dubuis opens Dubai boutique
Sun, Dec 13, 2015 -
Giorgio Armani opens new stores in Jeddah
Mon, Nov 30, 2015 -
Golfing with game's greats
Thu, Nov 26, 2015 -
Personal luxury market hits $272bn
Thu, Nov 19, 2015 -
Bugatti opens Tokyo store
Thu, Nov 12, 2015 -
Fortnum & Mason spreads good cheer
Thu, Nov 12, 2015 -
Galeries Lafayette rebrands
Thu, Nov 12, 2015 -
Exquisite handbags from Bahrain
Thu, Nov 12, 2015